Posts Tagged With: promotion

Drivers, Are You Ready? Start Your Engines!

On Sunday, April 14, we enjoyed the warmth of our river community as they sent us on our way from Cooper’s Landing on the Missouri River. I find it intriguing that I will be paddling down the entire length of the river for the next 3.5 months beginning in Montana. I have been dreaming about this journey for over seven years. The time had actually come.

Last minute detail: loading the boat, with Dave Bandy.

We have been on the road for nine days. The trip thus far has been fantastic. We have driven on two-lane highways nearly 98% of the trip. Before we actually got out of town, Haley decorated the van.  “I got this, Mom, I used to be a cheerleader.” IMG_0155 We drove through some gorgeous countryside in northern Kansas and southeaster Nebraska.

Gorgeous country. Beautiful Haley.

Gorgeous country. Beautiful Haley.

In Phillipsburg, KS, we had a radiator leak which appeared to be a major obstacle.  The only radiator repair shop in town was completely booked for two days.  I had to drive over and talk to the owner, and tried to convince him that WE REALLY NEEDED HELP.  But, he just could not take us in, and so referred us to Wick’s Muffler and Auto Repair. What a wonderful referral THAT was! IMG_0166 Galen Wickham and his son Gabe got right on it!  Galen brought the car in the shop immediately to try and find the leak. The two of them traced it back to a pinhole leak in a steel hose off of the water pump.  A call was made to Hays, NE, 60 miles to the south.  We crossed our fingers…

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Galen Wickham, left, and son Gabe. Thanks again guys!

Yes, they had the part but all deliveries had already left town.  The best estimate for departure after car work would be about 5:30 that evening. However, I offered to drive to Hays myself and, as it turned out, that is what happened.  Galen loaned me his truck so I could pick up the part. Galen estimated a possible 1:00 departure as a result.  WOW!  Ending up at Galen’s shop was just short of a miracle!  We were back on the road by 2:00. Not only that, he was so intrigued by our expedition, he told his mom and dad and brother about it, and they all chipped in to pay for the repair.  Now, when does THAT ever happen?? Thanks again, Wickham family.  You guys ROCK! I will be telling this story for years. Ron from the local paper, The Advocate of Phillips County, stopped by to ask a few questions about the expedition. Off we went and arrived in Scottsbluff, NE, that night. We got a lovely room and Holiday Inn Express, and enjoyed a hot tub, swim, and had pizza delivered.  The next morning we watched the weather channel very closely while sitting in the breakfast nook at the hotel.  A winter storm was coming up through the panhandle of NE starting today, Tuesday, which is right where we were.  We debated for a couple hours, literally, whether to try and outrun the storm going north, as some guests had already left for Casper, WY.  Eventually, we decided to go for it. Turns out the storm would envelope the entire southeastern portion of WY, and over a foot of snow fell.  We ended up making it as far as Orin Junction, WY, and the roads all around us began to close.  We were 60 miles short of our Casper, WY, destination.  Fortunately, there was a small truck stop at the junction, and we immediately settled in once we knew forward progress was no longer available.

Sinclair Truck Stop at Orin Junction, WY

Sinclair Truck Stop at Orin Junction, WY

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The glorious Teton Mountain Range!

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The Grand Teton

We thoroughly enjoyed our layover at the truck stop, despite the fact we had to sleep in the car that night.  The truck stop closed at 10:00 and reopened at 5:00 AM.  We spent seven hours in the car as the snow fell all around us. The car turned into a makeshift igloo, it appeared, and we stayed warm and cozy wrapped in down sleeping bags, jackets, and a comforter.  What an adventure! image image Strangers are just an opportunity to make friends, and that’s what we all did at the truck stop.  We were thankful that we had such a pleasant and cozy place to hang out, and the food was to beat all. IMG_0201 IMG_0227 IMG_0230 IMG_0237 IMG_0245 Finally on Wednesday the road opened up to Douglas, which was 12 miles up the road.  We opted to make the drive and get a hotel.  Being able to sleep on a bed was nice, but the hotel was less than desirable.  We got out of there first thing in the morning and drove all the way to Jackson, Wyoming.  Our progress was somewhat slowed because of the photo opportunities along the way.  We found it difficult to pass up such beautiful countryside without stopping to take pictures.  I am sure we will not regret the many stops we made. IMG_0251 IMG_0262 IMG_0269 Jackson was a significant destination that we were all looking forward to, and very excited about.  We were finally in some serious mountain country! We were grateful for the chance to view the Teton Mountain Range, which appeared through the clouds majestically and with great grandeur! IMG_0272IMG_0288 IMG_0276 IMG_0306   We loved our stay in Jackson, and our accommodations at the Parkway Inn.  Because this time of year is considered the off-season, we were able to get discounted rates at the hotel.  We loved it!  We stayed two nights and refreshed ourselves by going for a walk, swimming, sitting in the hot tub, and doing laundry. IMG_0331 IMG_0345 IMG_0333 Saturday morning we embarked upon a full ‘day of travel.  We drove north up to Sawtelle Peak so I could check out the conditions of the road we plan on driving up to begin our ski into Brower’s Spring.  We then started driving down Red Rock Road towards Red Rock Pass, which is very close to the exit point of our ski.  Since it was 1:30 PM and temperatures were mild, we opted to stop short of the pass because of the mud.  We stopped and walked down the road and enjoyed a snack lunch while viewing the awesome mountains around which we were surrounded.

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We will be skiing in to Brower’s Spring from Sawtelle Peak tomorrow morning! The spring is behind the mts on the right.

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This was spotted out my car window in Idaho.

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The muddy road into Centennial Valley, where our ski trip will end at Hell Roaring Creek.

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Mountains are everywhere in Montana! Madison Range

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Jefferson River

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Beaver head River at Three Forks

We then drove up towards the Beaverhead and Jefferson River so I could take a look at the rivers I will be paddling within a week, or so.  This was a chance for me to connect with my route and visualize the environment of which I would soon become a part. Finally, we arrived at Base Camp International, Norm Miller and Kristen Walker’s house in Livingston, MT, where all paddlers of the Missouri River, or any river, are welcome to stop and regroup before setting out on the river.

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Norm and I have been in email and phone contact since I decided to embark upon this adventure, so despite the fact we had never met, I felt like we were good friends already.  Our stay here has been nothing less that warm and cozy.  We immediately felt like family, and have enjoyed each others’ company immensely.

Tomorrow we begin our journey into Brower’s Spring. Then, the bike ride to Clark Canyon Dam and finally, Blue Moon hits the water.

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Categories: Expedition | Tags: , , , , , , , , , , , , , , , | 2 Comments

Updates on Sponsorship, Funding, Promotion, & Preparation

I spent nearly all day on the computer yesterday.  I find that easy to do these days.  Writing a single letter of request for a donation takes a lot of time.  I try and carefully consider what I am writing to each company.   Much time is taken just to research company websites, find a product that best meets my needs, search out a place to apply for sponsorship/product donation for that company, and/or find a marketing manager’s name to address on a letter.  Then, a clear and concise letter of request is composed (and they are all different) to personally address that company and their product.

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These days gear companies are pretty organized with their online sponsorship request systems (sign of the times).  Some companies will let you know that if your purpose does not fall into their provided categories, don’t even bother to apply (like REI and North Face).  Others will let you know that they will try and respond within 48 hours, five to ten business days, or within four months.  I realize that it is important to apply to several companies, however, you have to plan for many hours in order to search for sponsorships.

I found out pretty early on that some companies won’t bother with you if you are not a “celebrity” athlete.  I understand that.  That is why the companies that have chosen to help me out are incredibly special and I hope to reward them with ample promotion.  I am determined that my partnership with them will be a win-win situation.  Thanks again to big company in-kind donations from Eddyline Kayaks/Swift Paddles, SPOT, title nine, and Patagonia for supporting my expedition.

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So, yesterday I requested donations from Katadyn Group (Optimus stove and freeze-dried/dehydrated foods), Sea to Summit (sleeping bag and dry sacks), GoPro (camera), and Smith Optics (sunglasses).  I spent quite a bit of time trying to find a Marketing Manager for Apple to request a Mac Book Pro.  I know, what are the chances?  But, if you don’t ask, you don’t even get a shot.  I will have to send them a snail mail letter, pretty sure, and that doesn’t mean it will get read.  I will also ask Sprint if they will give me six months of all-data service for an I-Phone that I can’t buy yet.  A long-shot but, again, it doesn’t hurt to ask. Think BIG!

Other companies I have sent requests to are Garmin (GPS), Marmot (sleeping bag), InReach (denied because I’m not a celebrity adventurer), Cascade Designs (tent, stove, Thermarest pad), PowerFilm, Inc. (solar-powered roll-up panel), Kokatat (paddling clothes), and KC Paddlers.  Still waiting for a response from these folks.  Others yet to contact are Seal Line (dry bags, PFD (life jacket)), Teva (sandals), other tent and sleeping bag companies, and a backpack company.  I will need to find more paddling companies to research for gear.

I have not asked any companies for money.  I think they like to see some successful accomplishments before they sponsor an expedition with cash.  Hopefully, someone will connect with what I am doing and jump on board…soon.

Even more special are some of my dear friends who have donated financially.  Thank you Bill and Anne Diehl, and Karen and Ric McCann – good friends from Bear Valley days.  Also,  my dear friend Deb Miller and best friend, Dave Bandy.  You are the first.  Thank you so much!!!

I am beginning to try some foods to bring along.  I have a few Knorr side dishes to try at $1 a pop, which include mashed potatoes, rice dishes, and pasta, of course.  I want to make sure I have plenty of comfort foods.  I will try and contact some companies for food donations.  Not sure who yet.

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So, this is the bulk of the work I have to do.  Hopefully, I will not have to purchase a tent and sleeping bag.  After five months of not working due to student teaching, and substituting part time for $70/day, I will soon need to take out a loan, or launch into a fundraising campaign, or both.  I’d like to avoid another loan.  My student loans are enough to keep me occupied.

My boat is all set except to remove the old keel protection strip and apply a new one, which Eddyline has provided.  I need to sand some scratches and fill them up.  And, I need to set up my rudder.  Oh, I have to rechristen the boat with the new name:  Blue Moon.

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I have ordered 200 more stickers after giving away the first 100.  The blog address will be larger on the new ones.

L-R, Dave Cornthwaite, Rod Wellington, Dale Sanders

L-R, Dave Cornthwaite, Rod Wellington, Dale Sanders

I  also designed a new business card last night because the first batch did not turn out visually as nice as it appeared on the computer screen.  No surprise.  You get what you pay for and they were cheap.  Here is a picture (a little fuzzy) of my new design I created with MOO.  They should arrive in about a week.

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The promo video will be ready in a week or so.  Thank you Jim Karpowicz and Tom Newcomb of Black Truck Pictures.  I hope to start an organized fundraising campaign then, perhaps with GoFundMe, or something of that nature.  You can visit my Donation Opportunities page, which I have set up with tier-level rewards for financial donations.  Please consider donating financially to help with the success of the expedition.

This sign points to Red Rock Mountain and Mount Jefferson, situated on the Continental Divide. This sign is visible here at the entrance to Alaska Basin in Montana. Looking east.

This sign points to Red Rock Mountain and Mount Jefferson, situated on the Continental Divide. Sawtelle Peak is behind and to the right and will be our entry into Brower’s Spring.

Norm Miller will be skiing into Brower’s Spring with me and has tracked down a pair of skis and boots from his friend who is loaning them to me.  I am thankful for that.  I may try and find a bike donation, or just bring my own.  It is nothing special, and pretty heavy, but it is a comfortable ride.  Someone may have to talk some sense into me to try and get a good bike to ride the sixty or more miles from the Red Rock Lakes National Wildlife Refuge to Clark Canyon Reservoir where I am planning to put in a boat.

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Pronghorn and calf at wildlife refuge

The Red Rock River on that stretch is complicated by private land with barbed-wire fences crossing through the river, electrical fencing doing the same, corrugated sheet-metal dams, and snag piles forcing numerous portages and body submerges.  The road follows that stretch on which I will ride my bike.

Hell Roaring Canyon and Creek, exiting the mountains. (Nemesis Mt. to the left of canyon.)

Hell Roaring Canyon and Creek, exiting the mountains. (Nemesis Mt. to the left of canyon.)  This is where we will come out of the canyon.  Our route heads back and winds way up to the left.

Finally, I spend a fair amount of time on my blog posts.  I try to make them interesting with good visual accompaniments.  They take much longer, sometimes hours, than my more spontaneous updates on my Facebook page:  Love Your Big Muddy Expedition.  If you have not, please like my FB page.  Sponsors like to see lots of page “likes.”  Of course, I like to see the support.  You actually are supporting my expedition indirectly by liking and following my pages and blog.  THANK YOU!

Love Your Big Muddy Expedition

Love Your Big Muddy Expedition

So, if you are wondering when this epic adventure begins, it already has.  I will be leaving for Montana with my daughter and a friend on the morning of April 14, the day after my Science Teacher Certification Exam.  I hope to start the trek with my ski into Brower’s Spring on or near April 20th.  Maybe I will find myself at Three Forks on May 1st.  That would be ideal.   I cannot wait to see the mountains and begin the adventure of my lifetime.  Or, perhaps the first of many.  Cheers!

Winter view of the Centennials here. Wind blows frequently to obscure the road completely with snow in February.

Winter view of the Centennials here. Wind blows frequently to obscure the road completely with snow in February (hopefully, not April!).

Categories: Planning, Sponsorship | Tags: , , , , , , , , , , , , , , | 8 Comments

Stickers, Business Cards, and….T-Shirts?

I am getting ready to order some more stickers.  They seems to be quite popular.  I should be selling them, but I just love to give them away.  Maybe I’ll become more disciplined with the second round.  But, who can resist when you see pictures like this???

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These handsome guys are stealing the thunder from my good looking stickers, don’t you think?  L-R, Dave Cornthwaite, Rod Wellington, and Dale Sanders.  If you have a few minutes (hours) and a cup of coffee (several), kick back and watch these three in the bike car adventures.  Sure-fire entertainment, no joke.  Here is the link to Dave Cornthwaite’s Bikecar Expedition 2012: The Highlights 

Good fun, guaranteed!

I also had fun designing business cards.  I have 250 on order from freelogodesigns.  Check them out, they’re friendly folks.  Here is my first round business card design (address removed for web posting):

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Hard to see it here, but I like the way the mountains are brown with the blue river flowing out.  I think the ‘one woman’ line is brown and then the web address is blue.  If I only had a map of the route on the back.  I may add that with an address label.  We’ll see if it works.

I would love to have t-shirts.  Maybe I can mock something up for next post.

Lots to do.

Well, here is the result of my playing around:

t-shirt_draft2Thought, comments, suggestions?  Still need something for the front.  Or, should this go on front?  Hmmmm.

Categories: Planning | Tags: , , , , , , , | 5 Comments

Filming the Promo Video

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It was with great pleasure and gratitude that I spent yesterday morning at the river with my daughter, Haley Moreland, Jim Karpowicz, and Tom Newcomb.  Jim and Tom volunteered their time, expertise, and film equipment to shoot a promotional video for the expedition.  Haley agreed to interview for the clip, and she helped by photographing the occasion.  The purpose for the video is to utilize one of the online fundraising programs, such as Kickstarter or GoFundMe, with the video.  Ideally, the donations generated will help pay for the trip and, ultimately, get a book started.  Getting the trip accomplished will be the first step in getting a book started.

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Jim and Tom are long-time colleagues creating films for the Missouri Department of Conservation (MDC), among other things.  They have recently been assigned a project with the MDC focused on Missouri mountain lions.  I know, right?! Mountain lions!  Good luck, guys.  Be careful out there.

Tom is a cameraman for CBS in STL, Jim has done work for The Documentary Group, and you can find other projects by going to Tom’s website at www.blacktruckpictures.com.  Among a host of other undertakings by them, you can find a fascinating video about Lewis and Clark from the website here.

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Although the morning was quite cold and crisp, I enjoyed getting in the kayak and paddling around a bit for the shoot.  And, the guys setting up the interviewing studio at the end of a wing dike was particularly intriguing, if not a little intimidating (they ran an extension cord all the way out there!).  We built a nice fire in Cooper’s bonfire ring, so the warmth from the fire made the experience quite comfortable and especially pleasant.  Although, that could be a result of the warm-hearted individuals present.  (That includes you, J.W., thanks for building the fire!)

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Interviewing on film is not one of my strengths.  Jim and Tom will need to work their magic.  They assured me not to worry.  Really, I am just humbled by the experience, and extremely grateful for our Missouri River community and the support I am receiving for the expedition.  Not to mention the support I am receiving from my friends, some old, some new, some near and some far!  I may have to post a happy dance similar to Rod Wellington’s portage dances  :).

I love this quote from Lewis and Clark’s journals, as highlighted in Tom’s Lewis and Clark video.  Over and over again, despite the circumstances, they continued to write:  “We proceeded on.” I’m going to remember that one.

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Thanks again Haley, Jim and Tom!  That was fun.

TheTeam

Categories: Planning, Support | Tags: , , , , , , , , , , | 5 Comments

Follow up re: Brower’s Spring, stickers, promo video

…Woke up midnight last night and imagined Brower’s Spring with perfect spring corn snow skiing conditions in April, which is when we used to ski peaks on the east side of the Sierra Nevada Mts in the 80’s.  I broke out into a huge smile.  Then, repeating over and over, “pray, believe…pray, believe…”, I drifted back to sleep.

I will be starting at the source.  That’s it.  No more wavering.

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My stickers are in the mail.  I modified them by changing the color to blue, from black, and the miles to 2600, from 2300.

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Met with Jim Karpowicz today and we are on the move to create a promo video in order to generate some wide-reaching support and, hopefully, funding. It’s going to be great!

If you haven’t already, please “like” my loveyourbigmuddy Facebook page.  I can post little updates there with a bit more spontaneity.

Happy New Year!

Live fast ~ Paddle slow

Categories: Planning, The Route | Tags: , , , , , , , | 2 Comments

My Expedition Sticker

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My Daughter, Haley, helped me with a sticker design today.  I ordered 100 of them.  Let me know what you think.  Would you like one?  Should I make more?  How about a different design?  I would like to use these for a tiered giving donation reward.  Learning as I go…

live fast ~ paddle slow

Categories: Support | Tags: , , , | 5 Comments

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